The type of contractor you are will greatly affect the style and functionality of your website, should you choose to have one developed. You will have several industry related photos and the background colors should reflect the type of contractor you are.
For those of you that are in the contractor business you really need to consider the look and feel of your business. It may be hard to do, but realize that the image of your company is what is going to sell your services. That image is going to have to be correctly portrayed on your website. People like the uniform look and feel of products and services. You may also want to incorporate the look of your contractor website into other advertising avenues of your business.
Let’s say that you are a contractor and the main area that you get business in is build decks or even better you’re a landscaping contractor. Now you decide that a contractor website is something that is really going to benefit your business. Once you decide to go forward with a web designer or a web design company, keep in mind the look and feel you want your clients to experience. Right at that opening page you want to “WOW” them. Let them know that not matter what your contractor business is the law in landscaping or deck building.
After you have established the look of your contractor website you may want to consider using that same look for your business cards, and possibly your flyers. Keeping that style you established for your contractor website uniform across the board of all you advertising avenues will help build an image for you. Like most local business they usually have catchy jingles or commercials. This builds their brand.
It is a known psychological fact that people tend to do business with brands that they are familiar with. In order to get that familiarity you need to get into the mind of the client you need to have that look that they will be familiar with. You want it so that when people think about building a deck or having a retaining wall built, they think of your business. The same way that when people in Chicago think about having new carpet put in, they immediately think of Empire carpet and that damn song.
Bottom line is that you can use your contractor website to your advantage by making it another avenue of advertising for your company. If you develop a style or look for your company or if you have one developed, use it on all the advertising avenues you have. It will build your companies business and make you an even more successful contractor.
DreamCo Design offers their clients several business solutions including quality web design. We can design logos for your contracting business and even print flyers and business cards. It is all about building your image for that local recognition. DreamCo Design truly is the one stop shop for all your contractor web design and printing needs. For more information on contractor web design check us out at DreamCo Design – Contractor Web Design. Or for more information on other types of web design take a look at DreamCo Design – Web Design.